BROADENING A TEAM'S HORIZONS
Creating and re-creating a team identity over the years and obstacles
Broad City
OVERVIEW
I designed the logo and apparel of a womxn's ultimate frisbee team for multiple seasons and causes. I also served as a founding member and captain in our flagship year.
TOOLS
Adobe Illustrator, Photoshop, Premier Pro
SKILLS
Graphic design; video production/editing; social media management; leadership
DELIVERABLES
Logo creation; product design of jerseys, shorts, hoodies, patches and other apparel; digital graphics for social media; video production/editing
PHILADELPHIA AREA DISC ALLIANCE
Logo for the association that hosts Philadelphia's recreational ultimate frisbee leagues.
HAVEN HAT (2021-2022)
Logo for a youth 'hat' ultimate frisbee tournament affiliated with PADA.
HAVEN HAT (2023)
Logo update, converting the "E" in "Haven" into a 3 for the third installment of the tournament.
PITTSBURGH CUSTOM WOODWORKING
Logo for a custom woodworking studio, utilizing the shape of Pittsburgh's "3 rivers" to embody a distinct woodgrain pattern.
SIDESHOW ULTIMATE
Logo for an ultimate frisbee team using their jester graphic as the "O" in the team name.
PHL PYTHONS
Logo for a youth ultimate frisbee team, transforming the cursive S into the namesake snake.
BROAD CITY (2017-2018)
Logo for a womens ultimate frisbee team in Philadelphia. Read more about this >
BROAD CITY (2019)
Logo update for the womens team, taking inspiration from Wonder Woman.
BROAD CITY (2020)
Logo project update utilizing elements of the Pride Progress flag to fundraise for TransLifeline and Philadelphia's Morris Home.
FLOCKFEST (2021-2023)
Logo for a springtime womens ultimate frisbee tournament, printed on stickers and discs.
FLOCKFEST (2024)
Logo update for a womens ultimate frisbee tournament, shown here in its printed sticker format.
BEERATHLON (2023)
A parody of the Liberty Bell logo for professional ultimate frisbee team, Surge, turning the Liberty Bell into a beer pong cup and table and changing "Surge" to "Slide" based on the event.
